The Entrepreneurial Advantage

Discover Your Entrepreneurial Style, Unlock Your Potential, and Build a More Successful Business.

Stop relying on guesswork. Start leveraging proven entrepreneurial research.

One-time investment. Lifetime access. Certificate included.

The Greatest Investment You Can Make in Your Business Is the Investment You Make in Yourself.

Every entrepreneur wants to build a stronger business.

Most invest in marketing, sales, technology, systems, and operations.

Few invest in developing the person who influences every one of those decisions.

The reality is simple:

Your business will rarely outperform the entrepreneur leading it.
The Entrepreneurial Advantage eCourse was created to help you better understand yourself first—because when you become a more effective entrepreneur, you create the foundation for a more successful business.
Built on decades of research and practical application, this course combines CRG’s proprietary Entrepreneurial Style & Success Indicator (ESSI) with the 28 research-based entrepreneurial success factors to provide practical insights you can apply immediately.

Understand your unique entrepreneurial style and learn how it influences every decision you make.
Turn your natural strengths into a competitive advantage while reducing the impact of your blind spots.
Make more confident, informed decisions by understanding how your motivations, behaviours, and leadership style affect business outcomes.
Improve your ability to recognize opportunities, evaluate risk, adapt to change, and solve problems more effectively.
Strengthen your communication and relationships with employees, customers, business partners, and stakeholders.
Discover the 28 characteristics commonly found in successful entrepreneurs and identify which ones you can intentionally develop.
Build greater resilience, confidence, and adaptability in today’s rapidly changing business environment.
Create a personalized entrepreneurial development plan based on your ESSI results and practical research—not guesswork.
Learn how successful entrepreneurs continue growing through self-awareness, peer relationships, coaching, and lifelong learning.
Gain the confidence to lead your business with greater clarity, purpose, and long-term effectiveness.

The Entrepreneurial Advantage doesn’t simply teach you how to build a business.

It helps you become the entrepreneur your business needs you to be.

Because when you grow the entrepreneur, you grow the business.

Discover Your Entrepreneurial Style, Unlock Your Potential, and Build a More Successful Business.

Entrepreneurial Success Research from Around the Globe
The Entrepreneurial Style & Success Indicator (ESSI) assessment – measuring your style and your alignment with 28 success factors.
Comprehensive Personalized 30-Page ESSI Report
8+ Hours of Professional Video Instruction with Dr. Ken Keis-author, global speaker and CEO of CRG International
30 Practical Learning Modules
CRG Models 21-page downloadable handouts
CRG Business Development Game Plan 20-Page downloadable Business Planning and Analysis handout.
700+ slides packaged into downloadable PDFs – your full handout set and study reference.
Quizzes at the end of most sections (70% pass required for certificate) ensuring true learning and mastery.
Lifetime Access
Certificate of Completion

Best Value

$397

Lifetime Access

One-time payment. No subscriptions.
No hidden fees.

This eCourse is designed to show you exactly how to improve your life through mastering your self-awareness.

Enroll now to get complete access to video lessons along with an exclusive content only available in this course.

Learn at your own pace on mobile or desktop.

The choice is completely yours!

By the end of this course, you will be able to:

Understand your unique entrepreneurial style and learn how to leverage your natural strengths while managing potential blind spots.
Recognize the 28 research-based success characteristics commonly found in successful entrepreneurs and identify which ones you can intentionally develop.
Make better business decisions by understanding how your thinking, motivation, communication, and leadership style influence your results.
Increase your confidence and effectiveness through greater self-awareness, practical strategies, and a personalized entrepreneurial development plan.
Build a stronger foundation for long-term business success by applying proven research, surrounding yourself with the right people, and committing to continuous growth.

Entrepreneurial Advantage eCourse is designed for:

Aspiring entrepreneurs who are considering starting their first business and want to understand if entrepreneurship is the right fit.
Business owners and entrepreneurs who want to improve their leadership, decision-making, business effectiveness, and long-term success.
Professionals and executives who are looking to develop a more entrepreneurial mindset and create greater value within their organizations.
Consultants, coaches, and advisors who want a deeper understanding of entrepreneurial behaviour to better support their clients.
Family business owners, successors, and next-generation leaders who want to better understand the personal characteristics that contribute to entrepreneurial success.